On Thursday evening, while unconfirmed reports spread about a shooting at Brown University, CNN’s Kaitlan Collins used social media, pointing out the conflicting information and directing people to her network’s 9pm newscast.
Even though the network is hardly a flawless news source, her words resonated for a lot of people. It is one of the organizations where there exists fact-based and largely reliable reporting – especially during breaking news situations such as the one taking place near a New Hampshire storage facility.
A Vulnerable State During a High-Stakes Struggle
But the news network, now four and a half decades old, finds itself in a vulnerable state as two giant media empires compete for ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has turned into a high-stakes game of corporate ownership, rather than as a question of what helps the news-consuming public.
“Here is one more case of the profound systemic issues with origins in decades of regulatory actions,” stated Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.
The speculation about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a larger point.
“It is often framed as a financial tale with powerful individuals as the protagonists, but there is hardly any discussion of the societal benefit,” Pickard added.
The Additional Factor: Donald Trump
This situation is made more complex by Donald Trump’s views about a network he has frequently denounced as perhaps his primary “fake news” adversary.
Recall the cries of “CNN sucks!” at his rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now says that the network requires new ownership. You can read that as ownership that will protect him from negative coverage and examination. That is a factor in why he seems to come down on the side of Paramount Skydance, which has made a unsolicited offer.
There is a basis to prefer that company more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that storied news network.
An Outcome of Continued Uncertainty
Notably, if Netflix is successful, CNN and other cable outlets would first be spun off into a standalone company. This might be a welcome development to many at the network, but it’s hardly a secure position. That structure could pave the way for CNN for yet another acquisition. The cycle continues.
In the view of Timothy Wu, a lot of this is illegal, anyway. The well-known analyst of big tech’s dominance stated that competition laws should disallow both deals.
“Either merger would be bad for the country, and both should be opposed by anti-trust authorities,” Wu stated.
The Bigger Problem and a Potential Solution
No matter the outcome in this situation, the underlying crisis endures.
“What we have now is a profoundly structure that undermines democracy, but we must resist a sense of powerlessness,” Pickard noted. Policy decisions – originating in the 1930s and 1940s – helped to build this overly commercial monster, and different policy decisions can tackle it.
Can reform occur in an era where the top communications regulator will not confirm that the agency is independent? Reform is a distant prospect now, but that doesn’t mean it will not happen in the future.
Measures that support independent news organizations, reinforce local journalism, finance public media, and outlaw the consolidation of media power in very few hands are not only possible – they are vital for a robust democracy.
Regarding media ownership, larger is not superior. And news organizations including CNN must not be pieces in the newest merger game.